From the back cover of Superman 173 (November 1964), we have an ad for Aurora's second line of monster models. The first wave is featured in the background.
For several years prior to this, the original models sold for 98 cents. Which was perfect for a kid growing up in Oklahoma. 98 cents plus all applicable state and local taxes came to One Round Dollar!
And that wasn't too hard to come by, since usually on your way to the shopping center where the TG&Y was, it was easy to find enough glass bottles to feed the fix! You got a 2-cent deposit back from the grocery store for each pop bottle you turned in, and if you put that together with a 25-cent allowance or lawn-mowing money, you were sitting m-i-g-h-t-y f-i-n-e every few weeks or so, with another strange creature coming home to take up roost in your room!
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